The Sociotechnical Evolution of Product Counterfeiting: How Social Media, Social Networks, and Social Commerce are “E-Socializing” Product Counterfeiting

Jay Kennedy, Mae O’Dell, and Lucy Ching, 2021 Executive Summary Changes in the nature and structure of product counterfeiting schemes are largely driven by technological and social advances. One advancement that marries technological and social factors is social commerce, or the sale of goods through social media outlets. Counterfeiters have not been oblivious to the …

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