Jeff Rojek
Director and Associate Professor
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Jeff is the director of the Center Anti-Counterfeiting and Product Protection and associate professor in the School of Criminal Justice and at Michigan State University. As director he is responsible for the strategic development and engagement in the center’s research, education and outreach efforts. This includes building relationships with industry and law enforcement partners to foster research and education efforts related to anti-counterfeiting and product protection and creating multidisciplinary collaborations with scholars from diverse disciplines from Michigan State University and other institutions. He received his doctor of philosophy in criminology and criminal justice from the University of Missouri-St. Louis. Prior to joining MSU, Jeff was the director of the Center for Law and Human Behavior and the University of Texas at El Paso, where his research career focused around partnering with the law enforcement community. He has received more than $3 million in research funding from federal, state, and local agencies as a principal and co-principal investigator to examine topics that include police practitioner-researcher partnerships, intelligence led-policing, violent crime, law enforcement response to disasters, officer decision-making, officer safety and police training.
Kari Kammel
Assistant Director of Education and Outreach; Senior Academic Specialist
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At the A-CAPP Center, Kari is the assistant director for education and outreach. She maintains an active research agenda on legal issues pertaining to trademark counterfeiting, U.S. state and federal law, e-commerce and social media liability for trademark counterfeiting, public international and intellectual property legal issues, and the impact of culture in the Middle East on intellectual property and trademark enforcement. She has testified before the U.S. House Judiciary Committee and Senate Judiciary Committee based on her research. She runs the Center’s education programming, including executive education, the professional certificate in brand protection, the Center’s student internship program and student placement. She also heads outreach to brand protection stakeholders for the center.
Prior to coming to the center, she spent a significant time working, traveling, and living in the Middle East, including Egypt, Iraq, United Arab Emirates, Libya, Jordan, and others. She was Deputy Chief of Party at DePaul College of Law’s Iraq office, where she managed rule of law programs; and Deputy Executive Director in the Chicago office. She is a licensed attorney in Illinois and Michigan with a J.D. from DePaul University, an M.A. in Political Science from the American University in Cairo, and a B.A. from the University of Chicago. She is serving her second three-year term on the Academic Specialist Advisory Committee at MSU, where she has been chair, vice-chair, and chair of the promotion subcommittee. She is also an adjunct professor of law at MSU’s College of Law, where she teaches Trademark Counterfeiting, Food Counterfeits, and International Intellectual Property. Additionally, she is a member of INTA and on the anti-counterfeiting sub-committee, AIPLA, and the ABA.
RECENT PUBLICATIONS
Leah Evert-Burks
Industry Outreach Lead and
BPP Editor in Chief
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Leah Evert-Burks is the Industry Outreach Lead for the Center for Anti-Counterfeiting and Product Protection (A-CAPP Center) at Michigan State University. She is also the Editor in Chief for The Brand Protection Professional, a fully digital, quarterly industry journal dedicated to brand protection with articles written for and by practitioners and industry experts, published by MSU and launched in 2016. Additionally, Leah serves as the host of the new podcast, Brand Protection Stories, which utilizes storytelling by brand protection professionals to educate on counterfeiting and other crucial brand protection issues. Leah previously served on the A-CAPP Industry Advisory Board while with Deckers Brands where she retired as Director of Brand Protection in 2015. At Deckers Leah directed all anti-counterfeit programs worldwide and managed IP litigation for the Deckers footwear brands which included the UGG brand. Leah began her legal career in 1984 working as a Paralegal for the U.S. Department of Justice in Washington D.C. Since that time she has worked primarily in-house for various corporations in a variety of industries, from seeds to shoes. Leah served as the 2014 Co-Chair for the American Apparel and Footwear Association Brand Protection Council. As an industry member of an FBI-led Working Group relating to IP Cyber-crimes, Leah helped write and develop a set of PSAs on IP-Cybercrimes and counterfeiting which were awarded an Emmy in 2014. Leah has been interviewed on the subject of counterfeiting by numerous media franchises including Good Morning America, The New York Times, The Wall Street Journal, Milken Institute Review, ABA Journal Magazine among other publications and is a frequent speaker on the issue. Leah received her BA in History from Fort Lewis College in Durango, Colorado.
Sara Heeg
Business Manager
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Sara is the business manager at the center, where she is responsible for the oversight of its finances and human resource activities, and administration of the center’s education, outreach and research program. She is also the managing editor of the center’s Brand Protection Professional, as well as its graphic designer and publisher. She earned her bachelor’s from the College of Natural Science and has been at the center for 9 years. She enjoys the variety of work the center offers and is appreciative to contribute to the fight against counterfeits.
Brandon Drain
Communications Coordinator
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Brandon is the communications coordinator in the A-CAPP Center . In this role, Brandon is responsible for content creation—videos, pictures, graphics, articles and overall branding—as well as media relations. Brandon is also the editor of A-CAPP’s original podcast, “Brand Protection Stories.” Brandon earned his degree in journalism from Michigan State University.
Parker Coles
Senior, Criminal Justice
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Parker is a senior majoring in criminal justice with a minor in law, justice and public policy and is in his fourth semester with A-CAPP. Parker is interested in brand protection and counterfeiting and the impacts both have on modern economies. In previous semesters, he has worked on projects related to consumer opinions on counterfeits. He plans on continuing this research to hopefully find ways to combat the prominence of the counterfeit industry.
Rachel Laponsie
Junior, Criminal Justice
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Rachel is a senior majoring in criminal justice with a double minor in security management and youth and society. This summer will be her first semester with the A-CAPP team; she is excited to learn how both businesses and consumers can be better protected through anti-counterfeiting efforts.
Kasey Patrick
Senior, Psychology & English
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Kasey is a senior majoring in psychology and english with a concentration in creative writing. She plans to continue into a JD program for forensic psychology. She has been an undergraduate research assistant for over a year, studying children’s personalities based on predetermined situations, with a current focus on displays of fear. This is Kasey’s first semester interning at the A-CAPP Center. She is eager to learn about the patterns of both consumers and illicit trade partners, and their overarching impact on counterfeit opportunities.
Emily Schultz
Junior, Psychology & Interdisciplinary Social Science
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Emily is a third-year undergraduate student in the Michigan State University Honors College. Her areas of study are psychology and interdisciplinary social science, with a self-made concentration surrounding the implications of beliefs about freedom on the criminal justice system. She is also minoring in Spanish. Upon graduation in Spring 2023, she plans to enroll in MSU’s master’s program in law enforcement intelligence analysis and pursue a career in criminal intelligence analysis.
This will be Emily’s second semester with ACAPP, during which she aims to collaborate on outreach activities and events, continue researching consumer behavior and law enforcement responses to counterfeiting, and learn about how public sector decisions influence product protection.
Chandler Wirostek
3L, MSU College of Law
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Chandler is a 3L at the Michigan State University College of Law. He received two bachelor’s degrees in political science and international relations with a minor in philosophy from Appalachian State University in 2018. Before law school, he worked in the anti-money laundering division of US Bank and is going to apply knowledge used to prevent the flow of illicit funds to the field of brand protection.
Michael LeMieux
Law Enforcement Fellow
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Bruce Foucart
Law Enforcement Fellow
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María del Mar Osma Potes
Legal Fellow
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María del Mar Osma Potes earned her Bachelor’s Degree in Law at Universidad Externado de Colombia. She worked for three years as a Human Resources Lawyer at Instituto Colombiano para la Evaluación de la Educación – ICFES. In 2019, María moved to the United States and attended the paralegal program at Lansing Community College, and then she studied an LLM in Intellectual Property in law at Michigan State University. María was a Legal Extern at the A-Capp Center during Spring 2021.
MSU College of Agriculture and Natural Resources
Matthew Daum
Director, School of Packaging, Professor
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Matthew Daum, Ph.D., is the director of the Michigan State University (MSU) School of Packaging in the College of Agriculture and Natural Resources (CANR).
For the past twenty-five years, Daum has worked at HP Inc. (formerly Hewlett Packard) based in Boise, Idaho. Since 2016, Daum has been HP’s Director of Engineering for the LaserJet toner supplies business. He was responsible for new product research and development, current product engineering, supplies security strategy and product/package serialization strategy and implementation. Since July 2019 he also held the position of Product Marketing Director for the LaserJet supplies business.
He began his career at HP as a Packaging Engineer and eventually moved into management roles including Packaging, Supply Chain and Big Data Global Analytics. Most recently he held executive manager positions in Product Marketing and Product Research and Development for the HP LaserJet supplies business.
In addition, since 2007 Daum has served as adjunct associate professor at Clemson University in the Department of Food, Nutrition and Packaging Sciences where he advises graduate students. He has also guest lectured on the topics of supply chain and packaging at Clemson and the College of Idaho.
Cimberly Weir
Specialist, Outreach Coordinator, Instructor, Center for Packaging Innovation and Sustainability
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Cimberly Weir is responsible for establishing and maintaining all outreach educational activities for Michigan State University’s School of Packaging located in East Lansing, Michigan. This includes managing the industry education portfolio, online certificate programs and research dissemination. As an instructor, she focuses on teaching over 300 undergraduates each year on the subject of Principles of Packaging (PKG 101) and the professional development course Introductory to Packaging seminar (PKG 102). Applying both her technical knowledge as a graduate of the MSU School of Packaging and her social science research through her master’s degree in Higher, Adult and Lifelong Education, Cimberly successfully creates and manages educational opportunities for industry members around the globe, including online, on-campus, and custom training on various packaging topics.
Cimberly has over 18 years of experience in the packaging industry. Her first 10 years were focused as an expert in transport packaging and testing. She has worked extensively with Fortune 500 companies in the Medical Device and Pharmaceuticals, Consumer Products, Food and Beverage, Industrial, Automotive, and Cosmetics packaging sectors to identify and mitigate field hazards in an effort to save time and money and build brand reassurance. An expert in transportation testing and simulation protocols, Cimberly has extensive knowledge of both ASTM and ISTA standards. She is a frequent guest lecturer for the MSU Supply Chain course Logistics and Transportation Management (SCM 373) and the Introduction to Logistics course (SCHM-211) at Howard University.
Cimberly is a Past President of the West Michigan chapter of the Institute of Packaging Professionals (IoPP) and a Past President of the Michigan State University Packaging Alumni Association’s Executive Board. In 2008, Cimberly received the MSU College of Agriculture and Natural Resources’ first Outstanding Young Alumnus Award. She currently resides in the East Lansing area with her husband and two children, one cat and 17 chickens.
MSU Eli Broad College of Business
David Frayer
Assistant Dean of Executive Development Programs
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David J. Frayer, Ph.D. is Director of Executive Development Programs in the Broad College of Business at Michigan State University, where he leads a group responsible for design, development and delivery of executive and professional education programs and two executive education and corporate learning facilities (The James B. Henry Center for Executive Development in Lansing, Michigan and the Management Education Center in Troy, Michigan). In addition to these responsibilities, he also co-directs the annual Purchasing and Supply Chain Management Executive Seminar in June each year. Prior to assuming these responsibilities, Dr. Frayer was involved in The Global Procurement and Supply Chain Benchmarking Initiative, a third-party procurement and supply chain benchmarking effort involving over 200 companies worldwide. He received his Ph.D. in marketing, logistics and international business at Michigan State University and previously received his B.A. and M.B.A. in marketing from Michigan State University. Prior to returning to Michigan State University for his Ph.D., Dr. Frayer was part of a product development staff group at Ameritech Publishing, Inc. (Troy, Michigan).
Dr. Frayer is a co-author of Best Practice Model for ECR Alliances: Guidelines for the Development, Implementation and Maintenance of Alliances, a research report prepared for the Best Practices Operating Committee of the Joint-Industry Project on Efficient Consumer Response. He is also co-author of World Class Logistics: The Challenge of Managing Continuous Change, a research-based book prepared for the Council of Logistics Management and New Product Development: Strategies for Supplier Integration, a research-based book prepared for the American Society for Quality. He has published articles in the Journal of Marketing Theory and Practice, International Journal of Physical Distribution and Logistics Management, Journal of Supply Chain Management, Supply Chain Management Review, Logistics Focus, The Logistics Handbook, The Distribution Management Handbook, The Handbook on Industrial Sourcing and Logistics Technology International as well as conference proceedings at the National Science Foundation, Decision Sciences Institute, Association of Marketing Theory and Practice, National Association of Purchasing Management, and the Council of Logistics Management. Dr. Frayer is a frequent speaker at professional meetings, academic conferences and executive development programs. His research interests include strategic alliances, benchmarking, supply chain integration, global procurement and logistics strategy.
Dr. Frayer is a member of the Council of Supply Chain Management Professionals and the Supply Chain Management Council of West Michigan.
Stan Griffis
Bowersox-Thull Professorship, Logistics and Supply Chain Management
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Professor Griffis is the John H. McConnell Professor of Business Administration, and a Professor of Logistics in the Department of Supply Chain Management at Michigan State University. His primary teaching interests include logistics and supply chain management.
Professor Griffis received his Ph.D. in Business Administration from The Ohio State University with a major in Logistics and a minor in Information Systems Management. He also holds a Master of Science in Logistics Management from the Air Force Institute of Technology, and a Master of Arts in Logistics from The Ohio State University. Prior to joining academia he worked on numerous logistics system design programs for the U.S. Air Force.
Professor Griffis’s research focuses on a variety of issues including how consumers truly value the set of logistics and supply chain services companies strive to differentiate upon (returns, assortment, speed). Additionally, he researches vehicle routing through real supply chain networks, seeking to account for the variability in traffic, stop lengths, and goods/services delivered/picked up in ways that classic vehicle routing techniques ignore. Lastly, Dr. Griffis works in the area of illicit supply chain networks where goods (e.g. counterfeit or illegal) co-mingle with legitimate supply chains, creating challenges for legitimate business operations.
Professor Griffis has published research in the Journal of Business Logistics, Journal of Operations Management, Decision Sciences, International Journal of Production Research, Transportation Journal, European Journal of Operations Research, Journal of Management, International Journal of Management Science (Omega), International Journal of Production Economics, Supply Chain Management Review, and the Journal of Transportation Management.
Professor Griffis has won multiple “best paper” awards in supply chain journals, and is a National Science Foundation (NSF) grant winner (2019).
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Ahmet Kirca
Director of International Business Center, Associate Professor, Marketing
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Dr. Ahmet H. Kirca is an Associate Professor of International Business and Marketing at the Department of Marketing, Broad College of Business. He received his Ph.D. degree in International Business from the University of South Carolina, Columbia. Prior to joining MSU in 2006, he worked at George Washington University in Washington, DC.
Professor Kirca serves as the Director of International Business Center and MSU-CIBER. Also, he is the Director of the Doctoral Program in the Department of Marketing.
His research focuses on international business and marketing strategy with a special emphasis on firm internationalization, innovation, organizational culture and applied meta-analysis. He has published articles in major academic journals including the Academy of Management Journal, Journal of Marketing, Journal of the Academy of Marketing Science, Journal of Management, Journal of Retailing, International Journal of Research in Marketing and Journal of World Business, among others. Kirca teaches international business/marketing, marketing research and marketing strategy in undergraduate, MBA and Ph.D. level courses. He also offers workshops and seminars on applied meta-analytic techniques.
Kirca had extensive industry experience in textile and tourism industries in Turkey before joining the academia. A native of Turkey, Kirca fluently speaks English, French, and Italian languages. He also has working knowledge of Spanish and Japanese.
Simone Peinkofer
Assistant Professor, Supply Chain Management
Sri Talluri
Hoagland-Metzler Endowed Professor, Purchasing and Supply Chain Management
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Sri Talluri earned the B. S. degree in mechanical engineering in India in 1989, the M. S. degree in industrial and manufacturing systems engineering and the Ph. D. degree in production and operations management from the University of Texas at Arlington in 1992 and 1996, respectively. He is the Hoagland-Metzler Endowed Professor and Professor of Operations and Supply Chain Management at Michigan State University. His research interests are in the areas of supply risk, buyer-supplier relationships and supply contracts, sustainability in supply chains, technology management, and performance evaluation. Sri’s methodological expertise lies in the areas of optimization methods (deterministic and stochastic models), game theory, empirical methods (statistical models), and data envelopment analysis. He has more than 100 journal publications in a variety of top-tier academic journals including the IIE Transactions, Decision Sciences, Production and Operations Management Journal, Journal of Operations Management, International Journal of Production Research, European Journal of Operational Research, IEEE Transactions on Engineering Management, and has presented papers in various national and international conferences. Sri has over 11,000 citations of his work and an h-index of 48.
In journal articles published in 2013, 2015, and 2020, Sri was ranked as a top 20 (rank # 17) researcher worldwide in terms of the impact of his work in the domain of data envelopment analysis (Liu, J.S., Lu, Y. Y., Lu, W.M., and Lin, B.J. Data envelopment analysis 1978-2010: A citation-based literature survey, OMEGA, 41, pp. 3-15, 2013), top 1% researcher worldwide in the area of operations management based on publications in elite journals (Shang, G., Saladin, B., Fry, T., and Donohue, J. Twenty-Six Years of Operations Management Research (1985 – 2010): Authorship Patterns and Research Constituents in Eleven Top Rated Journals, International Journal of Production Research, 53(20), pp. 6161 – 6197, 2015), and top 1% management scholar globally based on citations and impact in a study conducted by Stanford University researchers (Bass, J., Boyack, K., and Ioannids, J. P. A. Updated Science-Wide Author Databases of Standardized Citation Indicators, PLOS Journal, 2020, DOI: 10.17632/btchxktzyw.2), respectively. Sri has delivered invited presentations at various countries that include Australia, United Kingdom, Spain, India, France, Portugal, United Arab Emirates, China, Germany, Denmark, Belgium, Italy, Peru, New Zealand, Finland, and Switzerland. His research is funded by companies and organizations such as Dow Chemical, Lear Corporation, CIBER, McNeil Healthcare, and Center for Advanced Purchasing Studies (CAPS). His consulting experience includes a variety of companies in the area of supply chain optimization, which include SAP, Chrysler, ArcBest, Johnson and Johnson, Accenture, and Dash Optimization.
Dr. Talluri was designated as a Fellow of the Decision Sciences Institute (DSI) in 2019. He is one of the 116 fellows of DSI over the 50-year rich history of the organization. Sri was also a Fulbright Distinguished Chair in Business and Economics for the year 2016-2017, and currently holds the position of Honorary Professorial Fellow at the University of Melbourne, Australia. He was the recipient of the Dean’s Research Excellence Award in 2019, and John D. and Dortha J. Withrow Endowed Emerging Scholar Award for outstanding scholarly contributions in 2004. Sri currently serves as the Co-Editor in Chief of the Decision Sciences Journal. He was the past Department Editor at the IEEE Transactions on Engineering Management and a member of various editorial boards at top-tier journals. He served as the Conference Chair for the 47th Annual Decision Sciences Institute Conference, Track Chair for Supply Chain Management at the 14th and 16th Annual Production and Operations Management Conferences, and the Track Chair for Sourcing Management for the 18th Annual POMS Conference. In addition, he was the Associate Executive Director for POMS from 2006-2009. He is a member of honor societies, such as Alpha Pi Mu & Phi Kappa Phi, and professional organizations, which include the DSI, the Institute for Operations Research and Management Sciences (INFORMS), and the Production and Operations Management Society (POMS).
Professor Talluri has more than 20 years of teaching experience and has taught a variety of graduate and undergraduate courses in the areas of supply chain management, operations management, operations research/management science, and statistics.
Sri’s hobbies include Tennis (rating: 4.5), Chess, and Bridge. He was the past champion at the MAC Tennis League.
Vedat Verter
Chairperson, Supply Chain Management, John H. McConnel Chair, Business Administration
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Vedat Verter joined Broad College of Business as the John McConnell Endowed Chair of Business Administration in July 2019. He also serves as Chairperson of the Supply Chain Management Department. He brings 24 years of experience at Desautels Faculty of Management, McGill University, where he was a James McGill Professor since 2013. Professor Verter specializes on the application of operations research for tackling challenges in the public sector. His areas of research are service chain design, hazardous materials logistics, sustainable operations and healthcare operations management. His work in these four areas culminated into eighty research articles in refereed journals and twenty book chapter. Professor Verter’s research is well recognized through invited presentations around the globe. He is deeply invested in training scholars of the future, having supervised 15 Ph.D. students and 25 post-doctoral fellows to date.
In his earlier work, Professor Verter focused on risk assessment models for dangerous goods shipments and policy making for rail and highway transportation of hazardous materials. His papers on designing transport networks for such shipments are considered seminal. In the area of sustainable operations, he focuses on evidence-based policy design for incentivizing firms’ product recovery initiatives; particularly for remanufacturing and recycling. He has published on the electronics industry extensively. In the area of healthcare, he focuses on preventive, primary, emergency, acute and chronic care processes, as well as their interaction.
The over-arching theme of Professor Verter’s research programs summarized above is public sector operations research. As of February 20, 2021, Google Scholar identified 5,700 citations to his work, with a corresponding h-index of 38. According to a recent study of publications during 2011-2015, he is among the top 200 researchers with the most papers in the four elite journals, MS, OR, M&SOM, POM. A 2020 Stanford study ranked his lifetime publications among the top 1.4% of the 23,500 operations research scholars around the globe.Total research grants secured by Professor Verter, as principal investigator, amounts to US$3.3 million, while he is a co-applicant to a total of US$3.9 million.
In 2010, he founded and served as Director of the NSERC CREATE Program in Healthcare Operations and Information Management, a seven-University PhD/PDF training program across Canada. Professor Verter served as Editor-in-Chief of Socio-Economic Planning Sciences, an international journal focusing on public sector decision making for ten years starting 2011. Currently, he is a Senior Editor for the Sustainable Operations and Healthcare Management Departments in Production and Operations Management journal. Professor Verter was President of INFORMS Health Applications and Public Sector OR Societies in 2013 and 2018, respectively. In POMS, he served as Founding President of College of Healthcare Management, Vice President of College of Sustainable Operations, and an elected Board member in 2016-17.
MSU College of Communication Art and Sciences
Saleem Alhabash
Associate Professor, Advertising and Public Relations
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Saleem Alhabash is an Associate Professor of Public Relations and Social Media at Michigan State University’s Department of Advertising + Public Relations, where he also co-directs the Media and Advertising Psychology (MAP) Lab. His research focuses on the processes and effects of new and social media within the context of persuasion. More specifically, his research investigates the cognitive and emotional responses, and psychological effects associated with using new and social media. His research is geared toward understanding how new communication technologies can be used as persuasive tools, most recently in relation to marketing of alcohol as well as digital aggression across the lifespan. He also studies how new and social media can facilitate cross-cultural and international communication, with emphasis on changing attitudes and stereotypes of foreign nations. In 2014, he was named the inaugural recipient of the American Academy of Advertising’s Mary Alice Shaver Promising Professor Award. His research won best article, top paper, and top poster awards at national and international conferences. Saleem received his Ph.D. from the University of Missouri School of Journalism. Pre-academia, he worked in a youth nonprofit organization focusing on media and well-being.
Pat Huddleston
Professor, Advertising and Public Relations
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Dr. Patricia Huddleston is a Professor of Retailing in the Department of Advertising + Public Relations and is Director of the Information and Media Studies PhD program. She teaches an undergraduate course in Retail Strategy and a graduate course in Strategic Brand Communication. Her early research focused on the evolution of retail systems and consumer behavior in transition economies such as Russia and Poland. She has co-authored a book, Consumer Behavior: Women and Shopping with Dr. Stella Minahan, Professor Emeritus, Deakin University and a book chapter on Retailing in Australia in International Retailing.
Her current research focuses on the use of eye-tracking technology to evaluate consumer information processing of point of purchase retail display elements (e.g. signage, price) and how these elements motivate purchase intention. This research has been funded by U.S. Department of Agriculture (USDA) Federal-State Marketing Improvement Program (FSMIP) and Horticulture Research Institute. This work has been published in publications such as the International Review of Retail, Distribution and Consumer Research, Journal of Product and Brand Management, PLOS One and HortScience.
She is an Affiliated Faculty member with the Center for Anti-Counterfeiting and Product Protection (A-CAPP) at Michigan State University. In July 2020, she was a panelist for the ACAPP Center’s “Brand New World” virtual summit, speaking on the topic of “E-Commerce and Counterfeits: Evolving Consumer Behavior”. In December 2020, collaborated with Dr. Saleem Alhabash and Dr. Anastasia Kononova on “A Social-Media Toolkit for Brand Protection at the ACAPP Center’s Executive Education Seminar.
Anastasia Kononova
Assistant Professor, Advertising and Public Relations
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Anastasia Kononova is an assistant professor of advertising at MSU. Media multitasking is an overarching focus of Kononova’s interdisciplinary and international research that lies in the intersection of three areas: media and technology use across different cultures and social groups; psychological responses to media devices and persuasive messages; and advertising and digital literacy. Kononova’s primary research interest is related to exploring media multitasking behavior, i.e. using/being exposed to multiple media at the same time. Studying media multitasking patterns reflects idiosyncrasies and commonalities of media use across markets. Such knowledge helps enhance international communication, especially with regard to using multiple platforms to convey messages effectively. Kononova has studied media multitasking not only in a cross-cultural setting but also across the lifespan, focusing on media use behaviors of older adults.
A large body of Kononova’s media multitasking research is devoted to exploring the effects of this behavior on cognition, emotion, rationalization, and resistance to persuasion. Kononova has found that switching between online tasks and using multiple screen devices at the same time negatively affect memory for mediated content, elicit less skeptical responses to persuasive messages (e.g., health and advertising messages), and hinder rational choices (e.g., choice of healthful snacks). In a related area of research, Kononova has explored how individuals cognitively and affectively respond to advertising messages placed in congruent and incongruent online contexts.
In a recent project, Kononova focused on the use of health mobile applications (apps) and privacy concerns associated with sharing personal information via smartphones, exploring credibility judgments that individuals made of sponsored health mobile apps.
Kononova’s word appeared in highly ranked peer-reviewed journals, such as Computers in Human Behavior, Cyberpsychology, Behavior, and Social Networking, International Journal of Communication, Journal of Health Communication, Journal of Medical Internet Research: mHealth and uHealth, and others.
Before joining the Department of Advertising and Public Relations at Michigan State University, Anastasia worked as an assistant professor of communication and media at the American University of Kuwait. She earned a doctoral degree at the University of Missouri’s School of Journalism and a master’s degree at Oklahoma State University. Before graduate school, Anastasia studied in Rostov State University (Southern Federal University since 2006) in Russia, where she also worked as a corporate communication specialist.
MSU College of Social Science
Tim Homberg
Career Development Coordinator, School of Criminal Justice
MSU College of Engineering
Vangie Alocilja
Professor, Department of Biosystems and Agricultural Engineering Director, Nano-Biosensors Lab
MSU College of Law
Adam Candeub
Director of Intellectual Property, Information, and Communications Program, Professor
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Professor Candeub joined the MSU Law faculty in fall 2004. He is also a Fellow with MSU’s Institute of Public Utilities. Prior to joining MSU, he served as an advisor at the Federal Communications Commission (FCC). From 1998 to 2000, Professor Candeub was a litigation associate for the Washington D.C. firm of Jones, Day, Reavis & Pogue and also has served as a corporate associate with Cleary, Gottlieb, Steen & Hamilton, also in Washington, D.C. Immediately following law school, he clerked for Chief Judge J. Clifford Wallace, U.S. Court of Appeals for the Ninth Circuit. While in law school, Professor Candeub was an articles editor for the University of Pennsylvania Law Review.
Professor Candeub’s scholarly interests focus on the law and regulation of communications, internet, technology. His numerous articles and scholarly papers have placed him at the center of legal and policy controversies, and he often writes for popular outlets such as the Wall Street Journal and US News. Federal courts, including the U.S. Supreme Court, have cited and relied upon his work.
He joined the Trump administration in 2019 as Deputy Assistant Secretary of Commerce for Telecommunications and Information and assumed the role of Acting Assistant Secretary. He later joined the Department of Justice as Deputy Associate Attorney General.
Professor Candeub is a senior fellow at the D.C.-based Center of Renewing America. He currently serves, by Presidential appointment, on the National Board for Education Sciences.
Jennifer Carter-Johnson
Associate Dean for Academic Affairs Professor
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Professor Carter-Johnson focuses her interests on intellectual property law and policy. She combines her scientific and legal training to investigate issues at the intersection of biological research and the law.
Carter-Johnson was a visiting faculty fellow at Washington University School of Law in St. Louis, Missouri, from 2008 until she joined Michigan State University College of Law in fall 2010. Prior to that, she practiced law in Seattle, Washington, specializing in intellectual property licensing and representation of biotechnology companies.
Professor Carter-Johnson graduated with highest honors from Union University with a B.S. in mathematics and biology. She then received her law degree with honors from the University of Michigan Law School, where she was an articles editor and symposium coordinator of the Michigan Law Review. She earned her Ph.D. in microbiology from the University of Virginia, where her research concentrated on immune system development.
A member of the Washington State Bar, she is registered to practice before the U.S. Patent and Trademark Office. Carter-Johnson’s publications include “The Shifting Landscape of Patent Licensing,” BioPharm International (2007); “Lack of the Trosine Phosphatase SHP-1 Causes an Enrichment of CD4+CD25+ Regulatory T Cells,” The Journal of Immunology (2005); “Cutting Edge: Dependence of TCR Antagonism on Src Homology 2 Domain-containing Protein Tyrosine Phosphatase Activity,” The Journal of Immunology (2003); and “The Tyrosine Phosphatase SHP-1 Influences Thymocyte Development by Setting TCR Signaling Thresholds,” International Immunology (1999).
Dan Barnhizer
Associate Dean for Graduate and International Programs, The Bradford Stone Faculty Scholar Professor
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Professor Barnhizer teaches and writes in the areas of contract law & theory, conservation law, comparative law, and the jurisprudence associated with the rule of law. Currently the Bradford Stone Faculty Scholar at Michigan State University College of Law, and a coauthor of casebooks in the fields of Contracts and Commercial Transactions, Professor Barnhizer also directs the Conservation Law Program and the Journals Program at the Law College, as well as the MSU College of Law Institute for Comparative Law & Jurisprudence at the University of Białystok Faculty of Law in Poland. Prior to coming to Michigan State in 2001, Professor Barnhizer worked for the law firms of Hogan & Hartson and Cadwalader, Wickersham & Taft in Washington, D.C., and as a judicial law clerk for the Honorable Richard L. Nygaard, U.S. Court of Appeals for the 3rd Circuit, and for the Honorable Robert B. Krupansky, U.S. Court of Appeals for the 6th Circuit, sitting by designation on the U.S. District Court for the Northern District of Ohio.
Carrie Feeheley
Assistant Dean of Admissions and International Programs
MSU Programs
Jerry Rhead
Head of Academic Entrepreneurship, The Hub for Innovation Learning and Technology
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Gerald (Jerry) Rhead is passionate about ending each day better than he found it – a philosophy his Father imparted. His Father may have been on to something as Jerry’s high school career assessment match was Priest, and in some circles, people call him “Father” Jerry. In other circles people call him “Coach” as he has taken over 1,000-line drives to the shins coaching competitive youth baseball and is a member of the Basketball Coaches Association of Michigan (BCAM) 100 wins club (not bragging here, it takes a really long time to get that many wins)!
This philosophy is prevalent in his work as the Director of Academic Entrepreneurship for the HUB for Innovation in Learning & Technology. His collaborations with faculty are always about imagining what is possible and challenging assumptions to make their digital learning projects and online programs a reality.
Jerry is an inaugural member of the HUB team transitioning from MSU Global where he collaborated with faculty on the development of their innovation fellowship projects. Prior to MSU Global, he was an assistant director in MSU Outreach and Engagement leading development of online credit and non-credit programs.
A Michigan native, Jerry earned a M.S. in Higher Education Administration with a specialization in Organizational Development from Western Michigan University and a B.S. in Advertising and Public Relations from Ferris State University. October through March you will find him with a whistle in his mouth coaching competitive youth basketball and the balance of the year there is a good chance that a fishing pole is in his one hand and occasionally a lunker in the other.
Sami Stevens
Director of University Licensing Program
Other Academic Institutions
John Hertig
Associate Professor, College of Pharmacy and Health Sciences Butler University
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John B. Hertig, PharmD, MS, CPPS is an Associate Professor in the Butler University College of Pharmacy and Health Sciences. He received his Bachelor of Science in Pharmaceutical Sciences and Doctor of Pharmacy degrees from Purdue University. He completed a PGY1 pharmacy practice and PGY2 health-system pharmacy administration residency at The Ohio State University Medical Center while also obtaining a Masters degree in Health-System Pharmacy Administration from The Ohio State University. Dr. Hertig has lectured and published on a variety of leadership, administration, patient safety, and health policy topics, and is a member of the Editorial Advisory Board for The Joint Commission Journal on Quality and Patient Safety. He holds various national and international appointments, including advisory roles with the US Food and Drug Administration and the Patient Safety Workgroup of the International Pharmaceutical Federation. Dr. Hertig is a member of the Board of Directors for the Alliance for Safe Online Pharmacies – Global, where he leads efforts to reduce the patient safety impact of illegal and counterfeit online drug distribution worldwide. He has served as President of the Indiana Society of Health-System Pharmacists and is Immediate-Past Chair of the Legislative and Regulatory Council for the Indiana Pharmacist Alliance. Dr. Hertig received the Glen J. Sperandio award, honoring the Indiana Health-System Pharmacist of the year, the“Excellence in Innovation” Award, and the Medication Safety Pharmacist of the Year award in the State of Indiana.
Tim Mackey
Associate Adjunct Professor, Global Health Program, School of Health Sciences University of California San Diego
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Tim Ken Mackey is an Associate Professor at the University of California, San Diego, the Director of Healthcare Research and Policy at UC San Diego – Extension, and is the Director of the Global Health Policy Institute (www.ghpolicy.org). He is also the CEO and co-Founder of the NIH-funded healthcare technology startup S-3 Research LLC. He holds a BA in Political Science-International Relations, a Masters Degree in Health Policy & Law and also earned his PhD in Global Public Health from the joint doctoral program at UC San Diego – San Diego State University. Prof. Mackey’s work has been featured in high-impact journals such as Science, JAMA, Nature Biotechnology, the Lancet, Nature Reviews Clinical Oncology, Clinical Microbiology Reviews, and BMC Medicine. His research and expertise has also been featured in major news outlets such as CNN, Wired, NPR, and the Wall Street Journal. His work focuses on an array of multidisciplinary topics in global health, public policy, international relations, and technology and innovation. He also has extensive professional experience including over 10 years experience in the private sector and acting as a consultant for the World Health Organization, the US Department of State and others. His work in anti-counterfeiting and brand protection focuses on using big data, machine learning, and data visualization to detect, characterize, and report illegal online sale and trafficking of health products and other commodities.
Government Organizations
National IPR Center
U.S. Patent and
Trademark Office
Attache Program
The A-CAPP Center Industry Advisory Board consist of brand-owning companies most interested in forming long-term, substantive, and mutually beneficial partnerships. The board provides advice and supports the development and application of strategic goals and specific objectives as its fundamental role, which helps fulfill the Center’s vision to be a trusted resource for industry.
President
Head of Illicit Trade Prevention
Vice President
Assistant General Counsel
Members
Senior Director Brand Protection Technology and Innovation
Director Product Integrity Global Security Group
Senior Director Investigation Services
Director of Government Affairs, Americas
Liaisons
Deputy Director of National IPR Center, Homeland Security Investigations
A-CAPP Affiliated Faculty partner with the Center on research, education and outreach activities that involve our industry, law enforcement and government partners, including:
Stanley Griffis
Supply Chain, Michigan State University
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Professor Griffis is the John H. McConnell Professor of Business Administration, and a Professor of Logistics in the Department of Supply Chain Management at Michigan State University. His primary teaching interests include logistics and supply chain management.
Professor Griffis received his Ph.D. in Business Administration from The Ohio State University with a major in Logistics and a minor in Information Systems Management. He also holds a Master of Science in Logistics Management from the Air Force Institute of Technology, and a Master of Arts in Logistics from The Ohio State University. Prior to joining academia he worked on numerous logistics system design programs for the U.S. Air Force.
Professor Griffis’s research focuses on a variety of issues including how consumers truly value the set of logistics and supply chain services companies strive to differentiate upon (returns, assortment, speed). Additionally, he researches vehicle routing through real supply chain networks, seeking to account for the variability in traffic, stop lengths, and goods/services delivered/picked up in ways that classic vehicle routing techniques ignore. Lastly, Dr. Griffis works in the area of illicit supply chain networks where goods (e.g. counterfeit or illegal) co-mingle with legitimate supply chains, creating challenges for legitimate business operations.
Professor Griffis has published research in the Journal of Business Logistics, Journal of Operations Management, Decision Sciences, International Journal of Production Research, Transportation Journal, European Journal of Operations Research, Journal of Management, International Journal of Management Science (Omega), International Journal of Production Economics, Supply Chain Management Review, and the Journal of Transportation Management.
Professor Griffis has won multiple “best paper” awards in supply chain journals, and is a National Science Foundation (NSF) grant winner (2019).
John Hertig
Butler University
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John B. Hertig, PharmD, MS, CPPS is an Associate Professor in the Butler University College of Pharmacy and Health Sciences. He received his Bachelor of Science in Pharmaceutical Sciences and Doctor of Pharmacy degrees from Purdue University. He completed a PGY1 pharmacy practice and PGY2 health-system pharmacy administration residency at The Ohio State University Medical Center while also obtaining a Masters degree in Health-System Pharmacy Administration from The Ohio State University. Dr. Hertig has lectured and published on a variety of leadership, administration, patient safety, and health policy topics, and is a member of the Editorial Advisory Board for TheJoint Commission Journal on Quality and Patient Safety. He holds various national and international appointments, including advisory roles with the US Food and Drug Administration and the Patient Safety Workgroup of the International Pharmaceutical Federation. Dr. Hertig is a member of the Board of Directors for the Alliance for Safe Online Pharmacies – Global, where he leads efforts to reduce the patient safety impact of illegal and counterfeit online drug distribution worldwide. He has served as President of the Indiana Society of Health-System Pharmacists and is Immediate-Past Chair of the Legislative and Regulatory Council for the Indiana Pharmacist Alliance. Dr. Hertig received the Glen J. Sperandio award, honoring the Indiana Health-System Pharmacist of the year, the“Excellence in Innovation” Award, and the Medication Safety Pharmacist of the Year award in the State of Indiana.
Ahmet Kirca
Michigan State University
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Dr. Ahmet H. Kirca is an Associate Professor of International Business and Marketing at the Department of Marketing, Broad College of Business. He received his Ph.D. degree in International Business from the University of South Carolina, Columbia. Prior to joining MSU in 2006, he worked at George Washington University in Washington, DC.
Professor Kirca serves as the Director of International Business Center and MSU-CIBER. Also, he is the Director of the Doctoral Program in the Department of Marketing.
His research focuses on international business and marketing strategy with a special emphasis on firm internationalization, innovation, organizational culture and applied meta-analysis. He has published articles in major academic journals including the Academy of Management Journal, Journal of Marketing, Journal of the Academy of Marketing Science, Journal of Management, Journal of Retailing, International Journal of Research in Marketing and Journal of World Business, among others. Kirca teaches international business/marketing, marketing research and marketing strategy in undergraduate, MBA and Ph.D. level courses. He also offers workshops and seminars on applied meta-analytic techniques.
Kirca had extensive industry experience in textile and tourism industries in Turkey before joining the academia. A native of Turkey, Kirca fluently speaks English, French, and Italian languages. He also has working knowledge of Spanish and Japanese.
Tim Mackey
University of California, San Diego
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Tim Ken Mackey is an Associate Professor at the University of California, San Diego, the Director of Healthcare Research and Policy at UC San Diego – Extension, and is the Director of the Global Health Policy Institute (www.ghpolicy.org). He is also the CEO and co-Founder of the NIH-funded healthcare technology startup S-3 Research LLC. He holds a BA in Political Science-International Relations, a Masters Degree in Health Policy & Law and also earned his PhD in Global Public Health from the joint doctoral program at UC San Diego – San Diego State University. Prof. Mackey’s work has been featured in high-impact journals such as Science, JAMA, Nature Biotechnology, the Lancet, Nature Reviews Clinical Oncology, Clinical Microbiology Reviews, and BMC Medicine. His research and expertise has also been featured in major news outlets such as CNN, Wired, NPR, and the Wall Street Journal. His work focuses on an array of multidisciplinary topics in global health, public policy, international relations, and technology and innovation. He also has extensive professional experience including over 10 years experience in the private sector and acting as a consultant for the World Health Organization, the US Department of State and others. His work in anti-counterfeiting and brand protection focuses on using big data, machine learning, and data visualization to detect, characterize, and report illegal online sale and trafficking of health products and other commodities.
Saleem Alhabash
Michigan State University
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Saleem Alhabash is an Associate Professor of Public Relations and Social Media at Michigan State University’s Department of Advertising + Public Relations, where he also co-directs the Media and Advertising Psychology (MAP) Lab. His research focuses on the processes and effects of new and social media within the context of persuasion. More specifically, his research investigates the cognitive and emotional responses, and psychological effects associated with using new and social media. His research is geared toward understanding how new communication technologies can be used as persuasive tools, most recently in relation to marketing of alcohol as well as digital aggression across the lifespan. He also studies how new and social media can facilitate cross-cultural and international communication, with emphasis on changing attitudes and stereotypes of foreign nations. In 2014, he was named the inaugural recipient of the American Academy of Advertising’s Mary Alice Shaver Promising Professor Award. His research won best article, top paper, and top poster awards at national and international conferences. Saleem received his Ph.D. from the University of Missouri School of Journalism. Pre-academia, he worked in a youth nonprofit organization focusing on media and well-being.
Pat Huddleston
Michigan State University
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Dr. Patricia Huddleston is a Professor of Retailing in the Department of Advertising + Public Relations and is Director of the Information and Media Studies PhD program. She teaches an undergraduate course in Retail Strategy and a graduate course in Strategic Brand Communication. Her early research focused on the evolution of retail systems and consumer behavior in transition economies such as Russia and Poland. She has co-authored a book, Consumer Behavior: Women and Shopping with Dr. Stella Minahan, Professor Emeritus, Deakin University and a book chapter on Retailing in Australia in International Retailing.
Her current research focuses on the use of eye-tracking technology to evaluate consumer information processing of point of purchase retail display elements (e.g. signage, price) and how these elements motivate purchase intention. This research has been funded by U.S. Department of Agriculture (USDA) Federal-State Marketing Improvement Program (FSMIP) and Horticulture Research Institute. This work has been published in publications such as the International Review of Retail, Distribution and Consumer Research, Journal of Product and Brand Management, PLOS One and HortScience.
She is an Affiliated Faculty member with the Center for Anti-Counterfeiting and Product Protection (A-CAPP) at Michigan State University. In July 2020, she was a panelist for the ACAPP Center’s “Brand New World” virtual summit, speaking on the topic of “E-Commerce and Counterfeits: Evolving Consumer Behavior”. In December 2020, collaborated with Dr. Saleem Alhabash and Dr. Anastasia Kononova on “A Social-Media Toolkit for Brand Protection at the ACAPP Center’s Executive Education Seminar.
Anastasia Kononova
Michigan State University
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Anastasia Kononova is an associate professor of advertising at MSU. Media multitasking is an overarching focus of Kononova’s interdisciplinary and international research that lies in the intersection of three areas: media and technology use across different cultures and social groups; psychological responses to media devices and persuasive messages; and advertising and digital literacy. Kononova’s primary research interest is related to exploring media multitasking behavior, i.e. using/being exposed to multiple media at the same time. Studying media multitasking patterns reflects idiosyncrasies and commonalities of media use across markets. Such knowledge helps enhance international communication, especially with regard to using multiple platforms to convey messages effectively. Kononova has studied media multitasking not only in a cross-cultural setting but also across the lifespan, focusing on media use behaviors of older adults.
A large body of Kononova’s media multitasking research is devoted to exploring the effects of this behavior on cognition, emotion, rationalization, and resistance to persuasion. Kononova has found that switching between online tasks and using multiple screen devices at the same time negatively affect memory for mediated content, elicit less skeptical responses to persuasive messages (e.g., health and advertising messages), and hinder rational choices (e.g., choice of healthful snacks). In a related area of research, Kononova has explored how individuals cognitively and affectively respond to advertising messages placed in congruent and incongruent online contexts.
In a recent project, Kononova focused on the use of health mobile applications (apps) and privacy concerns associated with sharing personal information via smartphones, exploring credibility judgments that individuals made of sponsored health mobile apps.
Kononova’s word appeared in highly ranked peer-reviewed journals, such as Computers in Human Behavior, Cyberpsychology, Behavior, and Social Networking, International Journal of Communication, Journal of Health Communication, Journal of Medical Internet Research: mHealth and uHealth, and others.
Before joining the Department of Advertising and Public Relations at Michigan State University, Anastasia worked as an assistant professor of communication and media at the American University of Kuwait. She earned a doctoral degree at the University of Missouri’s School of Journalism and a master’s degree at Oklahoma State University. Before graduate school, Anastasia studied in Rostov State University (Southern Federal University since 2006) in Russia, where she also worked as a corporate communication specialist.