Applied Brand Protection Courses

The Center’s Applied Brand Protection Training Program is currently offered 100% online through self-guided courses.

The trainings will present information in a way that assumes participants have already developed a basic foundation in the topical area, which will allow for in-depth coverage of each of the topics. Utilizing a case study format, participants can readily apply lessons to real world counterfeiting/brand protection issues and will develop an advanced level of knowledge of product counterfeiting and brand protection topics.

Learn more about each course or view the printable flyer here.

Building and Sustaining Effective Brand Protection Team I 

Team Composition, Organization, Leadership, Success and Failure

This training will help you develop a greater depth of understanding of how to build and sustain a productive brand protection team. Participants will learn to identify and describe key elements of successful brand protection teams, describe how research on team and work groups relates to development, growth and sustainability of brand protection teams and apply research in this area to important brand protection issues.
Self-guided course: $350

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Building and Sustaining Effective Brand Protection Teams II

Service-Based Teams, Barriers, and Success

This training will help you understand the role of service-based teams in brand protection and address how to overcome barriers that arise for brand protection teams, and how to deal with successes.
Self-guided course: $350

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Supply Chain and Counterfeits I

Proactive Measures

Understand what it means to be a guardian of your supply chain to protect against counterfeit products, including identifying and engaging strategic partners.
Self-guided course: $350

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Supply Chain and Counterfeits II

Situationally Relevant Responses

Learn about a contract of expectations for supply chain relations and how to develop situationally relevant responses to supply chain concerns about counterfeit products.
Self-guided course: $350

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Risk Assessment Strategy for Counterfeit Products

Effective Risk Assessment Processes

This training will cover how to build an effective risk assessment process that identifies routine business decisions that make a brand vulnerable to product counterfeiting.
Self-guided course: $350

Register Here